My philosophy

My goal is to reimagine mediocre branding, creating memorable brands for clients while also educating businesses on the best practices so that you can walk away feeling confident in your ability to continue on the same trajectory.

Providing a range of different services, I offer one-off strategy sessions, shoots, and account setups, plus Light, Intermediary, and Premium retainers for ongoing support. Hourly support is available for more flexible arrangements.

If you have something in mind that isn’t listed below, feel free to email me with the details and I’d be happy to work with you to create a custom quote.

  • Launching a new brand or product and not sure what the best next move is? Looking to scale your brand but unsure how to approach it? Facing bottlenecks and feeling completely lost on how to overcome them? Through a 1:1 strategy session, I will help map out opportunities and determine actionable steps so you can move forward with clarity and confidence.

    I offer brand strategy with expertise in cultural insight, brand positioning, and narrative development.

    • Comprehensive Strategy Guidance + Q&A

    • Creating and developing clear visual concepts to integrate across channels and mediums.

    • Covering: Target Audiences, Market Positioning, Wholesale & D2C Strategy, Go-To-Market Launch Plan, Rebrand, Marketing Channels Audit & Optimisations + more

    • Product Imagery

    • Campaign Photo & Video

    • High Res & Lofi Social Content

    • Creative Direction

    • Email Marketing Management

    • Automated Flows Setup

    • Email Template Design

    • Account Setup

    • Meta, Pinterest, TikTok Ads

    • One-Off Campaigns (Lead Gen/Traffic/IG Growth/Conversions)

    • Ongoing Management

    • Custom Brand Bible defining a complete visual system to apply across channels, outlining brand language & tone, brand pillars, fonts, colours, presentation style + more.

    • Logo Design

    • Brand Marks & Stamps

    • Brand Colours

    • Brand Fonts

    • Copywriting

    • Social Graphic Design (Stories/Posts)

    • Social Video Editing (Reels/TikToks)

    • Digital Posters

    • Ad Creatives

    • Website Visuals

    • Email Templates

    • Social Media Management

Felicity Brown is a creative

Strategist / Designer / Film Maker working at the intersection of

Fashion / People / Culture / Arts

Contact me.